WHICH WAY IS THE MEDIA GOING?
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The media are at the intersection of the truth and fake news. Lookatmedia™ was designed to help them find their way back to the truth.
In today's digital age, the dissemination of information happens at lightning speed, making it imperative for journalists to uphold the highest standards of accuracy and integrity. However, amidst the vast sea of online content, the risk of inadvertently spreading misinformation, or fake news, looms large. Here enters the role of integrated digital asset management (DAM) solutions, offering a beacon of authenticity and reliability for journalists and organizations alike.
Empowering Journalism Integrity
One of the foremost challenges journalists face is verifying the credibility of their sources and the accompanying media assets. Integrated DAM solutions revolutionize this process by providing a centralized platform housing a treasure trove of verified images and videos. By accessing these assets, journalists can ensure the authenticity of their visual narratives, mitigating the risk of inadvertently propagating misleading information.
THE NEWS IS MORE THAN WHAT'S NEW
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The truth still matters to the majority of the media. The rise of AI generated fake news stands as the biggest single threat to the media.
THE NEWS IS MORE THAN WHAT'S NEW
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The truth still matters to the majority of the media. The rise of AI generated fake news stands as the biggest single threat to the media.
Providing journalists access to a curated repository of media-compliant assets
Furthermore, integrated DAM solutions empower organizations to be proactive in shaping their narrative. By offering journalists access to a curated repository of media-compliant assets, organizations not only safeguard their brand integrity but also facilitate the creation of compelling stories. Whether it's crafting a feature on a new product launch or delving into the company's philanthropic initiatives, journalists can seamlessly weave together captivating narratives supported by verifiable sources.
ACCURACY, ACCURACY, ACCURACY
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The real threat of fake news is not that people will believe it, it is that they will stop believing everything.
ACCURACY, ACCURACY, ACCURACY
Getty Images/iStockphoto
The real threat of fake news is not that people will believe it, it is that they will stop believing everything.
Discern fact from fiction
Moreover, the benefits extend beyond journalistic integrity to encompass broader societal implications. By equipping journalists with the tools to discern fact from fiction, integrated DAM solutions contribute to fostering a more informed public discourse. This, in turn, strengthens trust in the media and cultivates a more resilient society resilient to the perils of misinformation.
NEWSROOM WITH AN INTEGRATED DAM SOLUTIONS
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Journalists are increasingly dependent on external sources for stories and visual narratives. A Lookatmedia™ online newsroom with an integrated DAM allows you to become that source.
NEWSROOM WITH AN INTEGRATED DAM SOLUTIONS
Getty Images/iStockphoto
Journalists are increasingly dependent on external sources for stories and visual narratives. A Lookatmedia™ online newsroom with an integrated DAM allows you to become that source.
